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Concepturealize™: a new contribution to generate real-needs-focussed, user-centred, lean business models

It is widely accepted that somewhere in the region of 90–95% of startups fail. It is often suggested that the majority of unsuccessful startups either failed to identify a viable idea, or they failed to execute the idea effectively enough to get to market before running out of cash. Two approaches s...

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Detalles Bibliográficos
Autor principal: Allen, Graeme Joseph
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer Berlin Heidelberg 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8787028/
https://www.ncbi.nlm.nih.gov/pubmed/35096505
http://dx.doi.org/10.1186/s13731-022-00198-4