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Concepturealize™: a new contribution to generate real-needs-focussed, user-centred, lean business models
It is widely accepted that somewhere in the region of 90–95% of startups fail. It is often suggested that the majority of unsuccessful startups either failed to identify a viable idea, or they failed to execute the idea effectively enough to get to market before running out of cash. Two approaches s...
Autor principal: | Allen, Graeme Joseph |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer Berlin Heidelberg
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8787028/ https://www.ncbi.nlm.nih.gov/pubmed/35096505 http://dx.doi.org/10.1186/s13731-022-00198-4 |
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