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Using Facebook Advertisements for Women’s Health Research: Methodology and Outcomes of an Observational Study

BACKGROUND: Recruitment of diverse populations for health research studies remains a challenge. The COVID-19 pandemic has exacerbated these challenges by limiting in-person recruitment efforts and placing additional demands on potential participants. Social media, through the use of Facebook adverti...

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Detalles Bibliográficos
Autores principales: Farr, Deeonna E, Battle, Darian A, Hall, Marla B
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8792890/
https://www.ncbi.nlm.nih.gov/pubmed/35019843
http://dx.doi.org/10.2196/31759