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A grounded theory approach to understanding in-game goods purchase

Video game companies are increasingly diversifying their profit models. Rather than relying exclusively on the sale of video game titles or the subscription model, video game companies are maximising the revenues and extending the lifecycle of their games by means of a strategy based on the sale of...

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Detalles Bibliográficos
Autores principales: Cai, Xiaowei, Cebollada, Javier, Cortiñas, Mónica
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8794092/
https://www.ncbi.nlm.nih.gov/pubmed/35085336
http://dx.doi.org/10.1371/journal.pone.0262998