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Development and Validation of the Medical Affairs Pharmaceutical Physician Value (MAPPval) Instrument
BACKGROUND: A pilot study conducted in 2020 suggested that Medical Affairs Pharmaceutical Physicians (MAPPs) may be inherently undervalued within the pharmaceutical industry and vulnerable to replacement by less qualified roles. There are currently no standardized metrics to measure MAPP performance...
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Formato: | Online Artículo Texto |
Lenguaje: | English |
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Springer International Publishing
2022
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8818008/ https://www.ncbi.nlm.nih.gov/pubmed/34994965 http://dx.doi.org/10.1007/s40290-021-00413-9 |