Effects of Game Outcomes and Status Instability on Spectators’ Status Consumption: The Moderating Role of Implicit Team Identification

This study explores the interaction effects of game outcomes and status instability and the moderating role of implicit team identification on spectators’ status-seeking behavior (the pursuit and preservation of social status). The current study seeks to contribute to the existing consumer behavior...

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Detalles Bibliográficos
Autores principales: Chang, Yonghwan, Wann, Daniel L.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8846218/
https://www.ncbi.nlm.nih.gov/pubmed/35178018
http://dx.doi.org/10.3389/fpsyg.2022.819644

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8846218/
https://www.ncbi.nlm.nih.gov/pubmed/35178018
http://dx.doi.org/10.3389/fpsyg.2022.819644

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