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Usage, Pleasure, Price, and Feeling: A Study on Shopping Orientation and Consumer Outcome

Understanding the behavior of consumers and especially the purchase-related behavior has been a focus of research for the past decades. Thus, researchers and practitioners are curious to know how purchase patterns are different under different conditions such as product category, price, feeling, and...

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Detalles Bibliográficos
Autores principales: Zhao, Shaoqiong, Chen, Pu, Zhu, Yan, Wei, Feng, Liu, Fangmei
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8866193/
https://www.ncbi.nlm.nih.gov/pubmed/35222205
http://dx.doi.org/10.3389/fpsyg.2022.823890