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Determinants of Social Commerce Usage and Online Impulse Purchase: Implications for Business and Digital Revolution
Since their introduction in the early 2000s, the use of social networking websites has exploded. Many businesses are seeing increased revenue due to their social commerce strategy. Despite the popularity of social commerce websites, some consumers are still hesitate to use them. This study aims to e...
| Autores principales: | , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8886314/ https://www.ncbi.nlm.nih.gov/pubmed/35242088 http://dx.doi.org/10.3389/fpsyg.2022.837042 |