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Observational learning of the televised consequences of drinking alcohol: Exploring the role of perceived similarity

AIM: The depiction of alcohol on television is an important explanatory variable for drinking behaviour. Even though alcohol consumption is frequently shown on popular TV shows, research on the impact of TV characters as models of drinking behaviour remains scarce. We theorise that the perceived sim...

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Detalles Bibliográficos
Autores principales: Mayrhofer, Mira, Matthes, Jörg
Formato: Online Artículo Texto
Lenguaje:English
Publicado: SAGE Publications 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8899283/
https://www.ncbi.nlm.nih.gov/pubmed/35308652
http://dx.doi.org/10.1177/1455072520941981