Value co-creation and donation in non-profits: a social analysis through the service-dominant logic

This research explores the value proposition of Brazilian non-profits (NPOs) to society, how donors and NPOs perceive value co-creation, and the elements required for value co-creation to occur in a donation context. This study includes case studies with managers and donors from three distinct non-p...

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Detalles Bibliográficos
Autores principales: Klafke, Renata, de Oliveira, Marta C. V.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer International Publishing 2022
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8902736/
https://www.ncbi.nlm.nih.gov/pubmed/35284829
http://dx.doi.org/10.1007/s43545-022-00328-5

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8902736/
https://www.ncbi.nlm.nih.gov/pubmed/35284829
http://dx.doi.org/10.1007/s43545-022-00328-5

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