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Retailer’s Dual Role in Digital Marketplaces: Reference Architectures for Retail Information Systems

Digital marketplaces have entered the retail sector and have proven to be a successful business model compared to traditional retailing. Established retailers are increasingly launching digital marketplaces as well as participating in marketplaces of pure online companies. Retailers transforming to...

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Detalles Bibliográficos
Autores principales: Wulfert, Tobias, Schütte, Reinhard
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer Nature Singapore 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8969408/
https://www.ncbi.nlm.nih.gov/pubmed/35382221
http://dx.doi.org/10.1007/s42979-022-01098-w