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Effects of a multimedia campaign on HIV self-testing and PrEP outcomes among young people in South Africa: a mixed-methods impact evaluation of ‘MTV Shuga Down South’

INTRODUCTION: Innovative HIV technologies can help to reduce HIV incidence, yet uptake of such tools is relatively low among young people. To create awareness and demand among adolescents and young adults, a new campaign of the pan-African MTV Shuga series (‘Down South 2’; DS2), featured storylines...

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Detalles Bibliográficos
Autores principales: Birdthistle, Isolde, Mulwa, Sarah, Sarrassat, Sophie, Baker, Venetia, Khanyile, David, O’Donnell, Dominique, Cawood, Cherie, Cousens, Simon
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BMJ Publishing Group 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8977807/
https://www.ncbi.nlm.nih.gov/pubmed/35365480
http://dx.doi.org/10.1136/bmjgh-2021-007641