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Emotion and International Business: Theorising Fear of Failure in the Internationalisation
The road to internationalisation is paved with risk, uncertainty, the possibility of failure, and the Coronavirus Disease-19 (COVID-19) phenomenon. However, the process of internationalisation (IP) theory treats an individual decision-maker as a “black box.” Emotions are largely ignored by internati...
Autor principal: | Dong, Rebecca Kechen |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8983206/ https://www.ncbi.nlm.nih.gov/pubmed/35391974 http://dx.doi.org/10.3389/fpsyg.2022.850816 |
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