Cargando…

Social Identity Complexity, Corporate Social Responsibility, and Brand Love of Multiple Leagues in Professional Sport

How can corporate social responsibility initiatives influence brand love? Based on the theory of social identity complexity, we examined whether greater complexity of a sport fan’s multiple identifications with sport leagues led to higher multicultural tolerance and more positive perceptions of leag...

Descripción completa

Detalles Bibliográficos
Autores principales:	Do, Chanwook, Brison, Natasha T., Park, Juho, Lee, Hyun-Woo
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Frontiers Media S.A. 2022
Materias:	Psychology
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8989730/ https://www.ncbi.nlm.nih.gov/pubmed/35401371 http://dx.doi.org/10.3389/fpsyg.2022.861656

Ejemplares similares

Exploring the Relationship Between Corporate Social Responsibility, Trust, Corporate Reputation, and Brand Equity
por: Zhao, Yan, et al.
Publicado: (2021)

Scrutinizing Social Identity Theory in Corporate Social Responsibility: An Experimental Investigation
por: Paruzel, Agnieszka, et al.
Publicado: (2020)

The Effect of Corporate Social Responsibility Compatibility and Authenticity on Brand Trust and Corporate Sustainability Management: For Korean Cosmetics Companies
por: Lee, Su-Hee, et al.
Publicado: (2022)

The retail brand personality—Behavioral outcomes framework: Applications to identity and social identity theories
por: Kuo, Ya-Hui
Publicado: (2022)

Expressive Brand Relationship, Brand Love, and Brand Loyalty for Tablet PCs: Building a Sustainable Brand
por: Zhang, Shikun, et al.
Publicado: (2020)

Corrigendum: Expressive Brand Relationship, Brand Love, and Brand Loyalty for Tablet PCs: Building a Sustainable Brand
por: Zhang, Shikun, et al.
Publicado: (2020)

The discursive construction of corporate identity in the corporate social responsibility reports: A case study of Starbucks
por: Li, Xuyan
Publicado: (2022)

Love Is Blind! Exploring the Impact of Brand Love on eWOM in Chinese Hospitality Industry
por: Bilal, Muhammad, et al.
Publicado: (2022)

The Effect of Brand Personality on Electronic Word-of-Mouth: Mediation of Brand Love and Moderated Mediation of Brand Experience Sharing
por: Liu, Manlin, et al.
Publicado: (2022)

The effect of corporate social responsibility on trustful relationship, supportive communication intention, and brand loyalty of ethnic halal restaurants
por: Toshmirzaev, Davron, et al.
Publicado: (2022)

“Wow! It’s Cool”: How Brand Coolness Affects the Customer Psychological Well-Being Through Brand Love and Brand Engagement
por: Attiq, Saman, et al.
Publicado: (2022)

Fostering Hotel-Employee Creativity Through Micro-Level Corporate Social Responsibility: A Social Identity Theory Perspective
por: Ahmad, Naveed, et al.
Publicado: (2022)

The Impact of Corporate Social Responsibility Performance Feedback on Corporate Social Responsibility Performance
por: Lee, Jae-Eun, et al.
Publicado: (2022)

Logo design love: a guide to creating iconic brand identities
por: Airey, David
Publicado: (2015)

Logo design love: a guide to creating iconic brand identities
por: Airey, David
Publicado: (2010)

Provider-recipient perspectives on how social support and social identities influence adaptation to psychological stress in sport
por: Hartley, Chris, et al.
Publicado: (2022)

Does Entrepreneurs’ Darwinian Social Identity Contribute to Business Performance via Corporate Social Responsibility in China? The Role of Entrepreneurs’ Well-Being
por: Chen, Jinliang, et al.
Publicado: (2021)

Corporate Social Responsibility and Employee Outcomes: A Moderated Mediation Model of Organizational Identification and Moral Identity
por: Wang, Wei, et al.
Publicado: (2017)

Brand Love: Role of Online Customer Experience, Value Co-creation, and Relationship Quality
por: Mustafa, Khurram, et al.
Publicado: (2022)

Emotions in Group Sports: A Narrative Review From a Social Identity Perspective
por: Campo, Mickael, et al.
Publicado: (2019)

Perception of Corporate Hypocrisy in China: The Roles of Corporate Social Responsibility Implementation and Communication
por: Zhao, Yiqi, et al.
Publicado: (2020)

Restructuring Interlinked With Employer and Corporate Branding Amidst COVID-19: Embodying Crowdsourcing
por: Sabir, Raja Irfan, et al.
Publicado: (2022)

Corporate Social Responsibility and Collective OCB: A Social Identification Perspective
por: Wang, Xiao-Hua (Frank), et al.
Publicado: (2019)

Neural mechanisms of brand love relationship dynamics: Is the development of brand love relationships the same as that of interpersonal romantic love relationships?
por: Watanuki, Shinya
Publicado: (2022)

Making Sense of Corporate Social Responsibility and Work
por: Seivwright, Ami N., et al.
Publicado: (2016)

Editorial: Environmental, social, and corporate governance and sustainability
por: Roh, Taewoo, et al.
Publicado: (2022)

Function of Perceived Corporate Social Responsibility in Safety of Sports Activities and Home Aerobic Equipment in the Late Period of COVID-19
por: Ma, Lang, et al.
Publicado: (2022)

How Does Corporate Social Responsibility Affect Sustainability of Social Enterprises in Korea?
por: Qing, Chenglin, et al.
Publicado: (2022)

Influence of Social Media on Corporate Communication Social Responsibility Under Entrepreneurial Psychology
por: Cai, Mufei
Publicado: (2022)

Antecedents and consequences of brand experience in virtual sports brand communities: A value co-creation perspective
por: Zhuo, Jin-Yuan, et al.
Publicado: (2022)

Revisiting English as a foreign language teachers’ professional identity and commitment in social media-focused professional development
por: Ping, Wenjiang
Publicado: (2022)

Offensive or amusing? The study on the influence of brand-to-brand teasing on consumer engagement behavioral intention based on social media
por: Ning, Yu-mei, et al.
Publicado: (2022)

Repurchase intentions of new e-commerce users in the COVID-19 context: The mediation role of brand love
por: Ding, Yi, et al.
Publicado: (2022)

The Relationship between Corporate Social Responsibility on Social Media and Brand Advocacy Behavior of Customers in the Banking Context
por: Huang, Shijiao, et al.
Publicado: (2022)

Effect of corporate social responsibility performance on dividend pay-out: Role of corporate governance quality
por: Maqbool, Zahid, et al.
Publicado: (2022)

Persuasion effect of corporate social responsibility initiatives in professional sport franchise: Moderating effect analysis
por: Chen, Chen-Yueh, et al.
Publicado: (2020)

Corporate Social Responsibility and Organizational Psychology: An Integrative Review
por: Glavas, Ante
Publicado: (2016)

Family Sibling Effect and Executives’ Corporate Social Behavior
por: Zheng, Minna, et al.
Publicado: (2021)

Recognition of Social Identity in Ants
por: Bos, Nick, et al.
Publicado: (2012)

Falling in Love With Work: The Effect of Enterprise Social Media on Thriving at Work
por: Liu, DongXu, et al.
Publicado: (2021)

Cannot write session to /tmp/vufind_sessions/sess_fjrvn8s6urppbqhn8qprmdi2ee