The Joint Effects of Social Norm Appeals and Fear Appeals in COVID-19 Vaccine Campaign Posters on Self-Perceived Communication Quality and Vaccination Intention

To understand how different types of cues in vaccine education messages affect attitude toward campaign messages and vaccination intention, this study examined the impact of the presence of social norm appeals (individual vs. group cues) and the presence of fear appeals in coronavirus disease 2019 (...

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Detalles Bibliográficos
Autores principales: Liu, Jiawei, Yang, Xiaobing, Lu, Yanqin, Zheng, Xia
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8997576/
https://www.ncbi.nlm.nih.gov/pubmed/35418898
http://dx.doi.org/10.3389/fpsyg.2022.760146

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8997576/
https://www.ncbi.nlm.nih.gov/pubmed/35418898
http://dx.doi.org/10.3389/fpsyg.2022.760146

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