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The Influence of Empathy and Consumer Forgiveness on the Service Recovery Effect of Online Shopping

The service failure of online shopping has always plagued online stores, but the current academic circles still need to explore the service recovery of online shopping from the perspective of empathy and consumer forgiveness. Based on the service failure cases of real online shopping, this article u...

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Detalles Bibliográficos
Autores principales: Wei, Jiahua, Wang, Zhenyu, Hou, Zhiping, Meng, Yongheng
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9007167/
https://www.ncbi.nlm.nih.gov/pubmed/35432063
http://dx.doi.org/10.3389/fpsyg.2022.842207