Consumers’ Attitudes and Purchase Intention for a Vitamin-Enriched Extra Virgin Olive Oil

This study aims to examine Italian consumer preferences for extra virgin olive oil (EVOO) enriched with vitamins and to analyze the key drivers that affect consumer choices for this product. Specifically, we assessed consumers’ intention to purchase the enriched product compared to the conventional...

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Detalles Bibliográficos
Autores principales: Hamam, Manal, Di Vita, Giuseppe, Zanchini, Raffaele, Spina, Daniela, Raimondo, Maria, Pilato, Manuela, D’Amico, Mario
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2022
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9027912/
https://www.ncbi.nlm.nih.gov/pubmed/35458217
http://dx.doi.org/10.3390/nu14081658

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