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The Cost-effectiveness of a Mass Media Campaign to Promote Smartphone Apps for Weight Loss: Updated Modeling Study

BACKGROUND: Evidence suggests that smartphone apps can be effective in the self-management of weight. Given the low cost, broad reach, and apparent effectiveness of weight loss apps, governments may seek to encourage their uptake as a tool to reduce excess weight in the population. Mass media campai...

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Detalles Bibliográficos
Autores principales: Jones, Amanda C, Grout, Leah, Wilson, Nick, Nghiem, Nhung, Cleghorn, Christine
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9066337/
https://www.ncbi.nlm.nih.gov/pubmed/35438643
http://dx.doi.org/10.2196/29291