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Strategies for improving recruitment of pregnant women to clinical research: An evaluation of social media versus traditional offline methods
OBJECTIVES: To evaluate the recruitment of pregnant women for a clinical trial in Vancouver, Canada, via social media versus offline methods and to explore optimization of social media campaigns. METHODS: Facebook was used to run nine social media campaigns (15 weeks total, CA$675). Offline methods...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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SAGE Publications
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9069596/ https://www.ncbi.nlm.nih.gov/pubmed/35531089 http://dx.doi.org/10.1177/20552076221095707 |