Cargando…

What Intentions and Interesting Information Can Attract Consumers to Scan QR Code While Buying Eggs?

A Quick Response Code (QR Code) aims to provide accurate and traceable information to consumers wanting to verify the quality of agri-food products. This study aimed to investigate the experiences and intentions of scanning QR Code in traditional markets and supermarkets. Furthermore, the types of e...

Descripción completa

Detalles Bibliográficos
Autores principales: Yang, Shang-Ho, Phan, Huong Thi Thu, Hsieh, Chi-Ming, Li, Tzu-Ning
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9102952/
https://www.ncbi.nlm.nih.gov/pubmed/35563982
http://dx.doi.org/10.3390/foods11091259