Cargando…

The survey dataset of The Influence of theory of planned behaviour on purchase behaviour on social media

The research aims to study the correlations between attitudes of users, social norms, perceived behavioural control, and purchase behaviours. The research population consists of social media users in Malaysia. The data was collected from 205 respondents via a self-administered online survey. The the...

Descripción completa

Detalles Bibliográficos
Autores principales: Zhou, Ying, Loi, Alexa Min-Wei, Tan, Garry Wei-Han, Lo, Pei-San, Lim, WeiLee
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9111892/
https://www.ncbi.nlm.nih.gov/pubmed/35592771
http://dx.doi.org/10.1016/j.dib.2022.108239