Research on Quantitative Model of Brand Recognition Based on Sentiment Analysis of Big Data

This paper takes laptops as an example to carry out research on quantitative model of brand recognition based on sentiment analysis of big data. The basic idea is to use web crawler technology to obtain the most authentic and direct information of different laptop brands from first-line consumers fr...

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Detalles Bibliográficos
Autor principal: Zhou, Lichun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9133927/
https://www.ncbi.nlm.nih.gov/pubmed/35645872
http://dx.doi.org/10.3389/fpsyg.2022.915443

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9133927/
https://www.ncbi.nlm.nih.gov/pubmed/35645872
http://dx.doi.org/10.3389/fpsyg.2022.915443

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