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Research on Quantitative Model of Brand Recognition Based on Sentiment Analysis of Big Data
This paper takes laptops as an example to carry out research on quantitative model of brand recognition based on sentiment analysis of big data. The basic idea is to use web crawler technology to obtain the most authentic and direct information of different laptop brands from first-line consumers fr...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Frontiers Media S.A.
2022
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9133927/ https://www.ncbi.nlm.nih.gov/pubmed/35645872 http://dx.doi.org/10.3389/fpsyg.2022.915443 |