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Relationship Between Team Identification and Consumption Behaviors: Using a Meta-Analysis
The purpose of this study was to conduct a comprehensive literature review and a meta-analysis on team identification, particularly its relation to two outcome variables: intention to attend games and intention to purchase licensed merchandise. Past literature was searched through several electronic...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9136392/ https://www.ncbi.nlm.nih.gov/pubmed/35645855 http://dx.doi.org/10.3389/fpsyg.2022.869275 |