Cargando…
Computational Modeling of the Value Co-Creation Process in Customer Service: An Application of the NK Model
There has been an increasing interest to explore and gain knowledge about customer engagement behavior among academia and practitioners. Particularly, the value co-creation process in customer services is essential to explore the interaction structure. In this study, we applied the computational sim...
Autores principales: | , , , |
---|---|
Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
|
Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9156855/ https://www.ncbi.nlm.nih.gov/pubmed/35664154 http://dx.doi.org/10.3389/fpsyg.2022.868803 |