Assessing digital advertising exposure using a virtual experimental protocol

INTRODUCTION: The rapid increase in online public education campaigns underscores the need for a better understanding of the effects of exposure to digital advertising and targeted individual-level outcomes. The goal of this study is to develop a virtual experimental protocol to evaluate the dose-re...

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Detalles Bibliográficos
Autores principales: Cantrell, Jennifer, Bingenheimer, Jeffrey, Tulsiani, Shreya, Hair, Elizabeth, Vallone, Donna, Mills, Sarah, Gerard, Raquel, Evans, William D.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: SAGE Publications 2022
Materias:
Research Protocol
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9168883/
https://www.ncbi.nlm.nih.gov/pubmed/35677782
http://dx.doi.org/10.1177/20552076221102260

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9168883/
https://www.ncbi.nlm.nih.gov/pubmed/35677782
http://dx.doi.org/10.1177/20552076221102260

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