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Influence of Degree of Chinese Cultural Identity and Performance Expectation on Consumption Attitude for Health Care of Traditional Chinese Medicine

There are some advantages of traditional Chinese medicine in anti-COVID-19, and more and more Chinese people are beginning to accept health care of Traditional Chinese Medicine (TCM). By selecting two important independent variables, degree of Chinese cultural identity and performance expectation, t...

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Detalles Bibliográficos
Autores principales: Lin, Shengliang, Yan, Yan, Hu, Chenxi
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Hindawi 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9172210/
https://www.ncbi.nlm.nih.gov/pubmed/35685901
http://dx.doi.org/10.1155/2022/3342169