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An expanded model of bank reputation in the context of the Covid-19 crisis: a vietnamese contribution
Reputation is a crucial intangible asset of any business. The model of corporate reputation determinants, including both cognitive and emotional dimensions and their interactions, may vary in different contexts and industries. The purpose of this paper is to examine the determinants of bank reputati...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer International Publishing
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9186281/ https://www.ncbi.nlm.nih.gov/pubmed/35702484 http://dx.doi.org/10.1007/s43546-022-00234-1 |