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Uses and gratifications approach: influence of COVID-19 media exposure on millennial generation in Makassar city, Indonesia

This study aims to analyze the effect of COVID-19 message exposure through the use of conventional media and new media based on indicators of frequency, duration, and consistency. Analysis of gratifications based on indicators seeking information, social interaction, and education. This study analyz...

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Detalles Bibliográficos
Autores principales: Bahfiarti, Tuti, Arianto, Arianto
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9187861/
https://www.ncbi.nlm.nih.gov/pubmed/35721681
http://dx.doi.org/10.1016/j.heliyon.2022.e09704