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COVID-19 Paradox: The Role of Privacy Concerns and Ad Intrusiveness on Consumer’s Attitude Toward App Usage Behavior

The COVID-19 pandemic has changed lives in an unprecedented way. The most notable and urgent requirement to combat the epidemic was to transform the way human interacts with each other. The adherence to maintaining social distance has given an upsurge to the increased usage of mobile app users. This...

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Detalles Bibliográficos
Autores principales: Bano, Sobia, Sarfraz, Usama, Salameh, Anas A., Jan, Amin
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9191572/
https://www.ncbi.nlm.nih.gov/pubmed/35707643
http://dx.doi.org/10.3389/fpsyg.2022.836060