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Traveler Pro-social Behaviors at Heritage Tourism Sites

This study aimed to explain the development of tourists’ pro-social intentions during heritage tourism within the pandemic context by combining the norm activation model (NAM) and two significant variables in the theory of planned behavior (TPB). The quantitative data analysis results indicated that...

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Detalles Bibliográficos
Autores principales: Zhu, Peng, Chi, Xiaoting, Ryu, Hyungseo Bobby, Ariza-Montes, Antonio, Han, Heesup
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9226447/
https://www.ncbi.nlm.nih.gov/pubmed/35756300
http://dx.doi.org/10.3389/fpsyg.2022.901530