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Major League Baseball Marketing Strategies and Industry Promotion Approaches
The sport of baseball is one of the chief pillars of the American sports industry. Major League Baseball (MLB) is the oldest professional sports league in the United States. It has long since formulated comprehensive marketing strategies and global industry promotion approaches that have proved exce...
Autores principales: | Chen, Meihong, Su, Fuzhi, Tai, Feng |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9261281/ https://www.ncbi.nlm.nih.gov/pubmed/35814136 http://dx.doi.org/10.3389/fpsyg.2022.802732 |
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