The Use of Intergroup Social Comparison in Promoting Water Conservation: Evidence from a Survey Experiment in China

This study examines the effect of the intergroup social comparison approach in promoting water conservation. In an online survey experiment, participants first encountered normative persuasive messages, informative persuasive messages, or intergroup social comparison messages and then reported their...

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Detalles Bibliográficos
Autores principales: Wang, Yijie, Xie, Lei, Li, Shuang
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2022
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9265829/
https://www.ncbi.nlm.nih.gov/pubmed/35805408
http://dx.doi.org/10.3390/ijerph19137749

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9265829/
https://www.ncbi.nlm.nih.gov/pubmed/35805408
http://dx.doi.org/10.3390/ijerph19137749

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