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Consumer Motives for Choosing Fruit and Cereal Bars—Differences Due to Consumer Lifestyles, Attitudes toward the Product, and Expectations

Fruit and cereal bars are the response to the changing needs of consumers seeking health-promoting and convenient products. A cross-sectional study was conducted using the CAWI (Computer-Assisted Web Interview) method, with 1034 respondents consuming products of this kind. The aims of the study were...

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Detalles Bibliográficos
Autores principales: Kosicka-Gębska, Małgorzata, Jeżewska-Zychowicz, Marzena, Gębski, Jerzy, Sajdakowska, Marta, Niewiadomska, Katarzyna, Nicewicz, Robert
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9268435/
https://www.ncbi.nlm.nih.gov/pubmed/35807890
http://dx.doi.org/10.3390/nu14132710