Strengthening the Merci Mon Héros Campaign Through Adaptive Management: Application of Social Listening Methodology

BACKGROUND: Between 2014 and 2018, the penetration of smartphones in sub-Saharan Africa increased from 10% to 30%, enabling increased access to the internet, Facebook, Twitter, Pinterest, and YouTube. These platforms engage users in multidirectional communication and provide public health programs w...

Descripción completa

Detalles Bibliográficos
Autores principales: Silva, Martha, Walker, Jonathan, Portillo, Erin, Dougherty, Leanne
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2022
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9277523/
https://www.ncbi.nlm.nih.gov/pubmed/35763319
http://dx.doi.org/10.2196/35663

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9277523/
https://www.ncbi.nlm.nih.gov/pubmed/35763319
http://dx.doi.org/10.2196/35663

Ejemplares similares