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U.S. Fortune 500’s stakeholders engagement during the COVID-19 pandemic: Evidence for proactive approaches
In times of a national crisis such as COVID-19, it is important for organizations to show that they are good corporate citizens. At the same time, organizations should carefully select the type of messages that resonate with stakeholders so as to reduce stakeholder skepticism. This study examines ho...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier Inc.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9309101/ https://www.ncbi.nlm.nih.gov/pubmed/35910261 http://dx.doi.org/10.1016/j.pubrev.2022.102230 |