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Construction of Rural Tourism Brand Value Management Model from the Perspective of Big Data
Rural tourism has become an important branch of tourism management. Big data technology provides tools for rural tourism brand value management. This study aims to build a brand value management model for rural tourism from the perspective of big data. The rural tourism brand value management model...
Autores principales: | Wang, Wenlong, Wu, Daihanyu |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Hindawi
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9337955/ https://www.ncbi.nlm.nih.gov/pubmed/35909864 http://dx.doi.org/10.1155/2022/5623782 |
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