Follow the money: a closer look at US tobacco industry marketing expenditures

INTRODUCTION: While much of the concern with tobacco industry marketing has focused on direct media advertising, a less explored form of marketing strategy is to discount prices. Price discounting is important because it keeps the purchase price low and can undermine the impact of tax increases. MET...

Descripción completa

Detalles Bibliográficos
Autores principales: Levy, David T, Liber, Alex C, Cadham, Christopher, Sanchez-Romero, Luz Maria, Hyland, Andrew, Cummings, Michael, Douglas, Cliff, Meza, Rafael, Henriksen, Lisa
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BMJ Publishing Group 2023
Materias:
Original Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9346571/
https://www.ncbi.nlm.nih.gov/pubmed/35074930
http://dx.doi.org/10.1136/tobaccocontrol-2021-056971

Ejemplares similares

Ejemplares similares