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Enhancing customer satisfaction with chatbots: The influence of communication styles and consumer attachment anxiety
Chatbots are increasingly occupying the online retailing landscape, and the volume of consumer-chatbot service interactions is exploding. Even so, it still remains unclear how chatbots should communicate with consumers to ensure positive customer service experiences and, in particular, to improve th...
Autores principales: | Xu, Ying, Zhang, Jianyu, Deng, Guangkuan |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9355322/ https://www.ncbi.nlm.nih.gov/pubmed/35936304 http://dx.doi.org/10.3389/fpsyg.2022.902782 |
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