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Exploring short video apps users’ travel behavior intention: Empirical analysis based on SVA-TAM model
Social media had made significant effect on the tourism and hospitality industry. Among diverse types of social media platforms, short video apps (SVA) represented by TikTok or Douyin had brought great changes to the tourism industry. As new mobile technology platform, short video apps had changed t...
Autores principales: | , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9355327/ https://www.ncbi.nlm.nih.gov/pubmed/35936296 http://dx.doi.org/10.3389/fpsyg.2022.912177 |