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Value expansion and sense making

The primary purpose of companies is to create value. Companies use competitive analysis to develop their value proposition. Performing this analysis manually is a time-consuming task. Automating the process of identifying and expanding value proposition, as well as categorizing it, would bring benef...

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Detalles Bibliográficos
Autor principal: Zervina, Olga
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer Japan 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9360716/
https://www.ncbi.nlm.nih.gov/pubmed/35966985
http://dx.doi.org/10.1007/s41237-022-00179-7