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Value expansion and sense making
The primary purpose of companies is to create value. Companies use competitive analysis to develop their value proposition. Performing this analysis manually is a time-consuming task. Automating the process of identifying and expanding value proposition, as well as categorizing it, would bring benef...
Autor principal: | Zervina, Olga |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer Japan
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9360716/ https://www.ncbi.nlm.nih.gov/pubmed/35966985 http://dx.doi.org/10.1007/s41237-022-00179-7 |
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