Making Full Use of Qualitative Data to Generate New Fish Product Ideas through Co-Creation with Consumers: A Methodological Approach

Co-creation is a process that directly involves different stakeholders in the idea generation phase of a new product development process. A pool of 112 new aquaculture fish product ideas was obtained by applying a combination of creative and projective techniques to the co-creation process with cons...

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Detalles Bibliográficos
Autores principales: López-Mas, Laura, Claret, Anna, Stancu, Violeta, Brunsø, Karen, Peral, Irene, Santa Cruz, Elena, Krystallis, Athanasios, Guerrero, Luis
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2022
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9368336/
https://www.ncbi.nlm.nih.gov/pubmed/35954053
http://dx.doi.org/10.3390/foods11152287

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9368336/
https://www.ncbi.nlm.nih.gov/pubmed/35954053
http://dx.doi.org/10.3390/foods11152287

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