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Research on Price Influencing Factors of Third-Party Payment Platforms: An Empirical Study From China
In this article, we use the two-sided market theory as a support and take the operating data of eight Chinese third-party payment platform companies as samples, based on pricing models and multiple regression analysis, to build a price feature model for a third-party payment platform. The results sh...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9380842/ https://www.ncbi.nlm.nih.gov/pubmed/35983206 http://dx.doi.org/10.3389/fpsyg.2022.829568 |