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Promoting habitual mobile payment usage via the Thai government's 50:50 co-payment scheme

The Thai government launched an economic stimulus initiative using mobile payments (m-payments) to alleviate the economic and public health effects of the COVID-19 outbreak. The advantages of this program and the simplicity, dependability, and contact-free nature of m-payments have led to its widesp...

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Detalles Bibliográficos
Autores principales: Boonsiritomachai, Waranpong, Sud-On, Ploy
Formato: Online Artículo Texto
Lenguaje:English
Publicado: The Authors. Published by Elsevier B.V. on behalf of College of Management, National Cheng Kung University. 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9380987/
http://dx.doi.org/10.1016/j.apmrv.2022.07.006