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The influence of customer trust and artificial intelligence on customer engagement and loyalty – The case of the home-sharing industry

Trust is an essential factor in online and offline transactions. However, the role of customer trust has received limited attention in the home-sharing economy. Drawing on the revised stimulus organism response model and trust transfer theory, this paper examines how customer trust in home-sharing h...

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Detalles Bibliográficos
Autores principales:	Chen, Ying, Prentice, Catherine, Weaven, Scott, Hisao, Aaron
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Frontiers Media S.A. 2022
Materias:	Psychology
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9386451/ https://www.ncbi.nlm.nih.gov/pubmed/35992434 http://dx.doi.org/10.3389/fpsyg.2022.912339

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