Effects of diffusion of innovations, spatial presence, and flow on virtual reality shopping

Virtual reality (VR) has developed rapidly, drawing more businesses to such development. Based on the diffusion of innovations theory (DIT), the study combines the flow theory and the satisfaction perspective to explore purchase intention influencing customers’ adoption of the VR shopping platform s...

Descripción completa

Detalles Bibliográficos
Autores principales: Lu, Xiaojing, Hsiao, Kuo-Lun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9396208/
https://www.ncbi.nlm.nih.gov/pubmed/36017437
http://dx.doi.org/10.3389/fpsyg.2022.941248

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9396208/
https://www.ncbi.nlm.nih.gov/pubmed/36017437
http://dx.doi.org/10.3389/fpsyg.2022.941248

Ejemplares similares