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Win Big with Small: The Influence of Organic Food Packaging Size on Purchase Intention
People pay much attention to food and health issues, more so these days. Organic food brings its own “organic” aura as soon as it is produced. Despite the many studies on organic food packaging at present, they mainly focus on packaging design, materials, and colors and pay less attention to packagi...
Autores principales: | Liang, Shichang, Qin, Ling, Zhang, Min, Chu, Yuxuan, Teng, Lili, He, Lingling |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9407136/ https://www.ncbi.nlm.nih.gov/pubmed/36010494 http://dx.doi.org/10.3390/foods11162494 |
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