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The visual politics of Brand China: Exceptional history and speculative future

As a global power, China is a provocative case study for nation branding practitioners and scholars. It is mired in a contested process of global image-making animated by Western media headlines, often negative ones, which draw the ire of the country’s Foreign Ministry and its ripostes. Into the fra...

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Detalles Bibliográficos
Autor principal: Chao, Jenifer
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Palgrave Macmillan UK 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9427072/
http://dx.doi.org/10.1057/s41254-022-00270-6