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Evaluating the impact of experience value promotes user voice toward social media: Value co-creation perspective

Experience value is positively associated with user voice toward social media, but existing research lacks an examination of its mechanisms of action. Based on value co-creation theory, this paper explores the relationship between experience value (i.e., social value, entertainment value, informatio...

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Detalles Bibliográficos
Autores principales: Zhu, Wanying, Huangfu, Zhounan, Xu, Di, Wang, Xiuping, Yang, Ziang
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9466281/
https://www.ncbi.nlm.nih.gov/pubmed/36106047
http://dx.doi.org/10.3389/fpsyg.2022.969511